The Happy Valley Adventure Bureau (HVAB) is a nonprofit, membership-based organization committed to the fundamental principal that meetings and visitors can be more effectively attracted to our area through "coordinated group action" rather than independent action. The bureau's mission is to develop, promote, and engage in travel related activities and coordinate visitor services designed to enhance the economic activity and quality of life within Centre County, Pennsylvania.

The Happy Valley Adventure Bureau is the official destination marketing organization (DMO) for Centre County, Pennsylvania. Like cities and towns worldwide, Happy Valley is promoted as a vacation and meeting destination to select target audiences. Your membership joins you to a network of business professionals who understand that travel and tourism are vital to the overall wealth and economic strength of the region.